February 20, 2017 — Michael Spinosa
Defining Trackable Metrics for Membership Associations Online
Membership driven associations need to make sure they establish metrics to ensure a successful online effort during the entire life span of a web property after its launch. In this video, I discuss the steps needed for organizations to form a realistic strategic goal based on historical data.
For a deeper look into how your association can define trackable metrics, read my full blog post.